How much does a website cost in 2026?
The question every founder asks before starting a web project. Spoiler: it depends. But we will give you precise ranges, and the factors that actually move the price.
2026 price table
These figures come from our own experience and that of peers in France. Prices vary between Paris and the regions, and with the provider's level of experience.
| Project type | Freelance | Agency | Timeline |
|---|---|---|---|
| Brochure site, 1-5 pages | €800 - €2,500 | €2,500 - €8,000 | 2-4 weeks |
| Premium brochure site (10+ pages) | €2,000 - €5,000 | €5,000 - €15,000 | 4-8 weeks |
| Simple e-commerce (Shopify/WooCommerce) | €1,500 - €4,000 | €4,000 - €12,000 | 4-8 weeks |
| Custom e-commerce | €5,000 - €15,000 | €15,000 - €50,000 | 2-4 months |
| Web application (SaaS, ERP) | €10,000 - €30,000 | €25,000 - €100,000+ | 3-6 months |
| Full redesign | €2,000 - €8,000 | €5,000 - €25,000 | 4-10 weeks |
The four factors that move the price
Functional complexity
The number of features, third-party integrations (payment, CRM, ERP), complex forms and member areas.
Design
An adapted template versus a bespoke design. Custom UI/UX can double the budget, but it lifts conversion significantly.
Content
SEO copywriting, professional photography, video. Often underestimated: good content can be 20-30% of the budget.
Maintenance
Hosting, updates, security, support. Budget €500-3,000 per year depending on complexity.
Freelance vs agency: how to choose
✓ Freelance
- • Tight budget
- • A simple, well-defined project
- • Flexible hours
- • A direct relationship
✓ Agency
- • A complex project needing several skill sets
- • You need guarantees (contract, maintenance)
- • Tight deadlines (a dedicated team)
- • An end-to-end strategy (design + dev + SEO)
Hidden costs to plan for
- Domain name: €10-50 per year
- Hosting: €50-500 per year, depending on traffic
- SSL: free (Let's Encrypt) or €50-200 per year
- Professional email: €50-150 per year
- Maintenance: €500-3,000 per year
- SEO/marketing: €300-2,000 per month
Our advice
Do not look for the cheapest. Look for the best value for your need. A €1,500 site that does not convert costs more than an €8,000 site that generates leads.
Define your business objectives before you ask for quotes. "I want a website" is not a brief. "I want to generate 20 leads a month through my site" lets someone build something measurable.
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